April 25, 2007
Last post was about karma, which got us to thinking about others who operate with the currency of karma. First person who comes to mind is Rich Lobel, EVP at CBS RIOT. Some know him best from his days as SVP of live entertainment marketing and sales at Clear Channel, while others know him as [...]
SHARE | No Comments »April 22, 2007
There are lots of books about how to be successful in business. It’s always fun to watch the mad scramble that happens from the marketing/business book-of-the-moment. Blink. The Tipping Point. The Rise of the Creative Class. Anything written by Donald Trump. It’s all good stuff– and yes, they’re on our shelf. But no amount of [...]
SHARE | 1 Comment »April 20, 2007
Tattoo Projects was chosen as one of twelve finalists for the Creativity annual Genius on Paper Report. Featured in the April issue of the magazine is a photographic interpretation of “future”, shot by our own Jay Green. About the photo, titled “Gone Green”: Even with the celeb status of hybrid cars and recyclable Starbucks napkins, [...]
SHARE | No Comments »April 18, 2007
Went to Noda today, and met a bunch of interactive guys. Carbonhouse, seems to know their stuff. And there’s Big Noise, right down the street, equally knowing their stuff. Plus, there’s Rich Nadworny in Vermont. It may be cold there, but it’s the perfect temperature for Communications Arts-worthy interactive. And let’s not forget our good [...]
SHARE | No Comments »April 17, 2007
Tattoo enjoys nice wheels. The official Tattoo ride, a 1971 Buick Riv owned by Tattoo’s Rudy Banny, has never let us down on the way to a client meeting. The same cannot be said for the other, not-so-official Tattoo ride– a 1960 Austin Healy, owned by Tattoo’s Buffy McCoy Kelly. It’s a cute little cherry, [...]
SHARE | No Comments »The Virginia Tech tragedy hits us all very hard. The shootings happened at two different locations, across campus, within a couple hours’ time. We know that the VA Tech security sent emails to the students, alerting them to the situation on campus. But the news tells us that an alarming number didn’t get the message. [...]
SHARE | No Comments »April 16, 2007
Video podcast is a term used for the online delivery of video on demand content via Atom or RSS enclosures. They’re called podcasts because of their distribution– like their audio brothers, consumers can subscribe to video podcasts using a PC, TV, set-up box, media center or mobile multimedia device. Because they can be easily and [...]
SHARE | No Comments »April 13, 2007
It’s interesting to us how many marketers don’t utilize the fabulousness of bluetooth. So many love to talk about cross channel communications, and multi-media efforts. Not that many actually pull through with it. Fortunately for us, we have some adventurous clients who see bluetooth the same way we do: as Krazy Glue for campaign components. [...]
SHARE | No Comments »April 12, 2007
The TSA gave their blessing on advertising at airport security checkpoints in January. We’re happy about this, because we’ve been part of the security checkpoint captive audience so often. It’s a great place for creative communications– why not? According to a 2004 study of frequent flyers by market research company Arbitron, airline travelers are [...]
SHARE | No Comments »April 10, 2007
Tattoo enjoys Second Life (those are the Tattoo founders’ avatars above). It’s a fun medium, and we’re excited about ANY new, different way to communicate. We recently worked with CBS R.I.O.T. on a Dodge Avenger project– and incorporated a cool Second Life element in the work. While every marketer has heard of SL, not [...]
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