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June 25, 2007

Tattoo walks the purple carpet at Prince’s 3121 private party

One word for Saturday night (June 23) with Tattoo: housequake. The one and only Prince hosted an exclusive show/party/dinner at Hollywood’s Roosevelt, and Tattoo was among the lucky 130 guests rocking the house. Prince rocked old and new, mostly 3121 tunes. Here’s what the LA Times had to say about the party. Word on the [...]

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June 20, 2007

Sneak Peek

Tattoo Projects will soon be releasing our children’s book, “If I Had A Ray Gun”. It’s illustrated by killer artist, Laith Bahrani (see more of his work here.) The story is about learning the art of tolerance– when it would be so much easier to blast everything that stands in your way, with a Maxo-Vaporize [...]

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June 18, 2007

Beyond the velvet ropes.

Tattoo will be shooting some TV spots in L.A. next week. See you at……?Ǭ†

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June 17, 2007

Under Their Umbrella

When it rains in Philadelphia, a hometown startup has the local businesses covered. Dutch Umbrella provides tagged courtesy umbrellas to local merchants, then uses a RFID interrogator to track those borrowed by the merchants’ customers. By tracking the umbrellas’ locations, they’ll be able to provide market research to participating merchants. Now THAT’S a sexy umbrella.

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June 15, 2007

Tech-Kicks Got Kick

Adidas has my dream pop-up store in Paris. It boasts a hi-tech virtual mirror which captures the feet and legs of the customer, then merges them with images of shoes. Shoes are equipped with RFID, so you can find out all about them without having to talk to anybody. Bottom line: the pop-up is a [...]

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June 6, 2007

Are you juiced about Joost?

All the things you love about TV and the internet, all mixed up into one tasty brew called Joost. I can’t see how you could possibly go wrong. We’re beta testing, and will let you know, of course.

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June 5, 2007

Digital can’t touch this.

I’ve always held scratch n’ sniff in high regard, and NOTHING beats a free sample of Pantene attached to my morning newspaper. Indulging the senses is a golden ticket in marketing. Which is why I can’t resist Viva’s print execution (the TV executions leave a lot to be desired). The release states, “…in a world [...]

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June 4, 2007

Short is the new black

With more than 3 million kids, and even more adults, suffering from ADD these days, it is no surprise that short-form content is preferred by consumers.?Ǭ† Dr. Edward Hallowell, psychiatrist and author of the best-seller Driven to Distraction, has said, “The symptoms of ADD can look just like the symptoms of modern life. … [The [...]

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