September 28, 2007
P. Diddy’s got a new TV ad out for his Sean Jean fragrance. Banned from air in the U.S. because it’s “too hot”, the ad has been cleared for take-off in the U.K. Combs stars in the ad and also produced and directed it, pretty much bypassing any need for an ad agency. [...]
SHARE | No Comments »September 24, 2007
With the imminent release of Halo 3, possibly the most anticipated game to ever hit the shelves, T.A.G / McCann Worldgroup chose Big Science Music to score an emotional and intense 4 minute video showcasing the creation of the “Believe” John 117 Monument Video. Not a gamer? Listen to this track, and the chances are [...]
SHARE | No Comments »September 14, 2007
Was just about to blog about the latest survey on search results vs. print advertising. But then I saw the Marshall’s Shoe Mobile. Perfect timing. Search is awesome, necessary, and makes the world go ’round. But there’s NOTHING that can beat the impact of a cool stunt, in the right place at the right time.
SHARE | No Comments »September 11, 2007
Here’s a cool mobile campaign founded on something the phone is used for, anyway. The campaign utilizes the large digital screens in Hong Kong International Airport, to let travelers say goodbye to loved ones by using their mobile phones to post photos of themselves with goodbye messages on the big screens. Created by Hyperfactory, on [...]
SHARE | No Comments »September 9, 2007
Can’t believe it. First it was Grace Paley. Then Luciano Pavarotti. And now, it’s Madeleine L’Engle. The Newbery-award (and controversial) writer has died. She was 88. One of her most fabulous books, “A Wrinkle in Time” was rejected by 26 publishers before it was finally accepted by Farrar, Straus & Giroux. It proved to be [...]
SHARE | No Comments »September 4, 2007
Cool new study by the Corporate Executive Board’s Advertising and Marketing Communications Roundtable. Here’s the nutshell of what they came up with: “The traditional, static model of a single ad agency or a fixed roster of agencies working on a brand is being supplanted by an open-source model for some marketers. In this model, marketers [...]
SHARE | No Comments »Fashion Week begins in New York this Tuesday. While some feel it’s nothing more than a vapid display of vanity and consumerism, fashion maintains a choke-hold as one of the most culturally potent forces. Fashion is in bed with Music, who is currently dating Art, who trysts with Politics, who showed up at the dance [...]
SHARE | No Comments »September 1, 2007
Not too long ago, Rudy was on a plane sitting next to Owen Wilson. “Tell him his nose isn’t THAT bad,” I texted. Rudy, of course, showed the text to Owen Wilson. Now, the guy is attempting suicide. Goes to show– if you don’t have anything nice to say, don’t say anything at all.
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