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OMMA Mobile Finalists
Here’s a cool mobile campaign founded on something the phone is used for, anyway. The campaign utilizes the large digital screens in Hong Kong International Airport, to let travelers say goodbye to loved ones by using their mobile phones to post photos of themselves with goodbye messages on the big screens. Created by Hyperfactory, on behalf of Motorola.
Tags: advertising, airport, creative, finalist, goodbye, hyperfactory, ideas, innovative, life, living, marketing, messages, Mobile, omma
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