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June 22, 2008

You’ll cry, you’ll laugh…..

Good intentions don’t make a good spot. Case in point: this spot about dog fighting for the Animal Rescue Association. From the sappy guitar music, to the Disney-esque talking dogs, to the over-the-top copywriting — wasn’t sure if the spot was a joke or not. I was waiting for Babe the Pig to step out and ask for donations.

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