On October 24th, UNC Charlotte, along with the help of Tattoo Projects, is holding its first annual 4.9K race fundraiser event. To coincide with UNC Charlotte’s New “Stake Your Claim” branding campaign, UNC Charlotte hopes the race will bring a new-found awareness to the university in the Charlotte community as well as financial assistance to students who are in desperate need during the worst economic climate since the Great Depression.
To learn more about the 4.NINER K, how to register for the race, or make a donation, visit the website here.
You can also follow UNC Charlotte News on Twitter to receive updates on the race.
In a film full of interesting and accomplished spokespersons for our industry, Lee Clow’s vision of putting the inmates in charge of the asylum is the one that’s most attractive to me. The film confirms that Clow is the straightest shooter and the most unconventional, fearless leader in advertising.
Hal Riney also has some powerful things to say in this documentary. Like how few people are truly great at making ads and how few people get the chance to do great work.
Considering the cast, which includes Riney, Clow, Jeff Goodby, Rich Silverstein, Dan Wieden, David Kennedy, George Lois, Mary Wells, Cliff Freeman, Jim Durfee and Phyllis K. Robinson, L.A. Times film critic, Kenneth Turan says:
They couldn’t be more different from each other, but they are all recognizable as members of the same irreverent, iconoclastic tribe, people who could make you walk a mile for a Camel and smile while you’re doing it.
Doug Pray, the film’s director, hopes his film will “inspire artists and writers to strive to make more meaningful, more entertaining, or more socially uplifting ads.” Which is a good thing to hope for, but it’s the left-brained clients (who are holding all the cards) that need to be inspired.
Advertising at its best is much more than commerce. That’s what this film is about and that’s what people will most likely take from it. Why advertising is so rarely at its best is a question that goes unanswered. But the answer isn’t hard to find. The people who pay for the ads want to move product, but for the most part are blind to the fact that to move product you first have to move people.
Creativity Online highlights the top 5 advertisements of the past week. This week’s top 5 are quite interesting, especially the Allan Gray’s Investments James Dean commercial. The Ad was created by the King James Group and it entertains the idea of what if James Dean’s untimely death never took place.
Here is an old, yet humorous article that was posted on the BBC news website. The article is from an excerpt from a book by Michael Buerk that discusses various stereotypes and on-going themes that can be found in modern advertising.
Here are a couple of examples:
1. Men are obsessed with sex but will forego sex in order to watch football or drink beer. 2. Women are locked in a constant battle with their weight/body shape/hairstyle. 3. Career success is entirely based on your ability to impress your boss.
Tattoo Projects doesn’t mess around when it comes to keeping clean. We hired a new intern (I Robot) to keep the place in order. It even helps fetch beverages!
Tattoo projects was on site along with Sheetz at the tailgating event last Sunday. At the Sheetz/Tattoo tent, crowds of eager people waited in line to put their guitar skills to the test once again! Awesome Guitar Hero contest, gallons of free Sheetz coffee and beverages, and 9 different stage acts, including Godsmack and Motley Crue, what more could you ask for? This time the prize was a brand new red Sheetz electric guitar. Check out some of the pics from the event!
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