Go to the TATTOO Projects website
February 25, 2010
The beverage company, High Voltage Beverages, hired Tattoo to devise an unique marketing tactic to increase consumer awareness of their brand. Here’s the idea we came up with: The Volt Van. We don’t want to give away what we will be doing with the van, we can say that the van is still in its preliminary stages. It will soon be decked out with new upholstery, a paint job, and a vinyl wrap. Stay tuned for more updates!
February 24, 2010
What better way to grab someone’s attention than with a little magic…seriously, who doesn’t love magic? Dutch Magician Ramana appeared in certain European Airports to advertise the comfort of KLM economy seats by performing his famous levitation act…looks prettttttty comfortable. Check out the video and try to tell me that guy doesn’t look relaxed.
February 23, 2010
Check out this amazing ad campaign for WWF, the World Wildlife Fund. Be sure to visit their site for easy ways to make a difference. Not to be too corny, but the future is in our hands, right?
DVS, a major skateboard shoe
February 22, 2010
That’s right…Facebook is more than just a way to creep on old friends from high school and check out embarrassing pictures of your co-workers. In a recent study conducted by Rice University’s Jones Graduate School of Business, companies that have and use Facebook fan pages can increase sales, word of mouth marketing and customer loyalty. In one such case during the course of the research, the use of a fan page increased store visits by 36 percent, increased amount spent by 45 percent and increased loyalty by 41 percent. Check out the full article here, and don’t forget to check out the Tattoo fan page.
February 19, 2010
If you like candy bars and being on the TV, then you will definitely love this. The guys over at Picnic candybars have launched a campaign in which they are asking viewers to eat an entire Picnic candybar in the time of a :30 second commercial break. Viewers film themselves eating the candybar, upload the video to the website and the top rated videos are used for the TV campaign. So far, over 200 different videos have aired. Pretty cool idea, and pretty good execution…check it out.
February 18, 2010
Banish yourselves from the universe of Social Networking with Web 2.0 Suicide Machine. This website completely disables all your favorite network sites such as Facebook, Linkedin, Myspace, and Twitter. Now, with all the free time you will have, you can actually go outside and make REAL LIFE friends, bake a cake, walk the dog, the possibilities are boundless!
February 17, 2010
is slowly changing. There is currently a new web advertising architecture in the works which will change the way advertising is bought and sold. This new system will borrow the best of paid search auction systems and also go beyond targeting to allow advertisers to show each ad only to the audience they want.
“It’s going to facilitate a lot of brand dollars coming online because they’ll be able to buy audience — and right now it’s really hard for them to do it at scale outside of a few portals,” says William Morrison, an analyst with ThinkEquity.
Check out more information on this new system here.
February 16, 2010
Rory Sutherland, the executive creative director and vice-chairman of Ogilvy One and vice-chairman of Ogilvy Group (UK), has been in the ad biz for over 20 years. He has seen and experienced the various trends and changes over the last two decades, so he undoubtedly knows a thing or two about the world of advertising. Check out the TED conference held at Oxford University where Mr. Sutherland talks about the different things he has learned throughout his career in advertising.
February 15, 2010
Now you’re dog can tweet his daily routine to the world and make sure everyone knows what he’s doing every second of the day, courtesy of a new Japanese iPhone application. Basically it translates your dog’s bark into “human language” and then tweets it to the world. Now is your chance to finally understand what your puppy has been whining about…assuming of course you can also understand Japanese. Become bowlingual…get it? BOWlingual…heh…heh.
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