Tattoo Projects Born to Blog

August 13, 2010

MasterCard: Hitting the Streets

MasterCard has been hitting the streets with their new ads to promote their new MasterCard Marketplace website, which offers a shopping venue for MasterCard customers that is packed with discounts. As they would put it, “it’s a smarter way to shop online. More >>

August 12, 2010

Paging Doctor Beaston

After growing up in the furniture capital of the world, High Point, North Carolina, Jordan Beaston moved to the Queen City four years ago where she pursued her Bachelor’s degree in Psychology with a minor in Journalism at UNC Charlotte. More >>

August 11, 2010

The Future of Celebrity Endorsements

Getting a celebrity to be featured in an advertisement is not an easy process.  It can take months of back and forth negotiating before any photos or film can be shot. More >>

August 10, 2010

Mind-Reading Marketers

People lie. Marketers have been struggling with it since the very first days of market research. Though the lies told to market researchers aren’t malicious, they are highly counterproductive. More >>

August 5, 2010

The Hoover Windtunnel Air Challenge

This week Tattoo ran a side-by-side test to see which was better: the $188 Hoover Windtunnel Air or the $399 Dyson DC 24. Both vacuums use a similar Cyclonic Filtration Technology. Hoover, however, has something that no other vacuum on the market can touch: Patented WindTunnel Technology. More >>

August 4, 2010

Pepsi: Making a Difference in the World

Pepsi wanted to make a difference. No, not in their product, but rather using their product to make a difference in people’s lives. More >>

Hoover Windtunnel Air Challenge

We have all see the new Dyson commercials with James Dyson, the british engineer responsible for the new models.  He does a good job of convincing people that his new innovations, like the ball turning in the DC 24, are the best on the market.  But are they really the best? More >>

August 3, 2010

Hoover Floormate Challenge

Just three weeks since it was an idea sketched out on a napkin, The Hoover Floormate Challenge has gone into full effect. What is it? Basically, it’s an experiment done in order to compare the cleaning abilities of the Hoover Floormate in relation to other household cleaning supplies. More >>