We use our fair share of QR codes and MS Tags on the work we create here at Tattoo ProjectsCharlotte ad agency. Personally, we prefer MS Tags. Aim, and you go straight to a URL. No need to even snap. Plus, MS Tags are cooler-looking than QR codes, more colorful and customizable, and analytics are available. More >>
We dropped the www, we began to roll our eyes at the term “cyberspace”, we kicked the computer altogether and grabbed our phones to get content through the magic of QR readers. What’s next? Damned if we know. But from what we understand, if you want to at least seem like you are ahead of the curve, you should refer to your online destinations as “Interwebs”, or “Interwebz”. More >>
Advertising agencies tend to fall into one of two categories. One being a creative-driven agency, and the other a account-driven agency. There is not one that is necessarily better than the other, rather just how they concept and get work done. More >>
Failing is not fun, however, it’s expected of everyone and in every industry. It’s a way of life, right? Not in advertising…at least thats what people are led to believe. Derek Walker wrote an intriguing article in the small agency diary on AdAge. According to this article, failure is not accepted in this industry. More >>
Listening to insight from those who know what they are talking about and love what they do is often times refreshing and always helpful. Today’s article on Conversation Agent discusses some very innovative 2010 marketing quotes. More >>
It’s easy for companies to fall into a pattern of predictability and the feeling of same ole same ole. Predictability is not always a bad thing, however, it can also be a good idea for companies to be innovative. An article that explores the idea of a boring company and ways to fix it lists five ways to make sure your company doesn’t become boring: More >>
The Gap clearly went wrong when it comes to their brand identity. As a very well-known and established company The Gap decided to change their logo, releasing the new one 3 days ago. Ever since…consumers have not been happy with it. More >>