The fully integrated marketing campaign Tattoo developed for Sheetz has been booming in North Carolina and changing the views of 16-24 year old males who think Sheetz is just a gas station. More >>
RFID, Bluetooth, mobile this, interactive that— that’s the way we like to do it. But in the midst of all the avatars and WOM, let’s face it: sometimes nothing can do the job better than a good, old-fashioned :60 radio spot. Now: turn it into an original tune and lyrics, INSTEAD of a garden-variety radio spot, and you’ve got the next installment in our Sheetz radio campaign. It rocks, it’s fun, and as they say in the world of emerging media: “if it ain’t broke, don’t fix it.”