Packaging is an important concept when it comes to your product and brand identity. This packaging design rebrands carrots as junk food just to get kids to eat more of them! What is this world coming to? However, this should get the point across that looks and packaging say a lot when it comes to [...]
First Outdoor Ad with 10k live bees – money from the sale of each bottle goes toward helping Britain’s dwindling bee population. Interesting to say the least.
For Doug Huber, his interest in Advertising started on a set. After graduating from Gettysburg College with a film degree and spending a year studying abroad at the Victorian College of the Arts School of Film & Television in Melbourne, Australia, he moved to LA to pursue his dreams of working in the film business. [...]
Brand Identity. It’s the way you want your consumers to view your product or your brand and it’s one of the most important aspects of the advertising/marketing industry, so it better be done right. All it takes sometimes is one move and your brand identity can go tumbling downhill…fast. Pepsi, for example, has undergone [...]
“The Man Your Man Could Smell Like” ads by Old Spice have created a frenzy with viewers. According to an article in Creativity it pulled off social media play of the year. How did they do it? You probably couldn’t guess if you tried. According to an article on Read Write Web “a team [...]
Blogs…simple, yet so complex. Why? Social media has rapidly grown and become an important way of communicating in the business world. Blogging gives companies a voice outside of the internal communication with customers and is a good tool for bringing in new customers. Make your blog authentic. Your readers want to know things, learn [...]
When it comes to good customer service, attitude is everything. Well, almost everything. Of course there is more to the concept, but sometimes how someone is serviced is just as important, if not more important, than the service itself. Good customer service is usually the lifeline of most businesses, because without customers you’re going to be [...]
As the year comes to an end, we like to think about the year in review. But, how often do we think about the freaky and creepy side of advertising? Well Adfreak.com is doing the thinking for us, and have compiled a list of the freakiest commercials of 2009 (with videos). These are some of [...]